One major problem of manufacturing companies is the contradiction to offer a wide variety of products, meeting diverse customer needs at low or competitive costs. Engineers and managers agree that modularization of products or so-called product platform strategies could help to achieve the necessary variety in products (mass customization) the market is demanding at relative low costs.
Members-Only Content
This content is restricted to members only.
You must be logged in with an active membership to access this page.
Please click the link below to log in. If you do not have an account or your membership is inactive, you may need to register or renew it.